lumière apothecary

Creative Direction


Lumière Apothecary is a non-toxic, earth-loving candle company that is: vegan, cruelty-free, and hand-poured. They use compostable jars and packaging, sustainably sourced soy wax, and eco-friendly dye that is naturally derived from the earth. 

The genesis of their company was when they decided to hand-pour their candles into lively light bulb shaped jars to distinguish themselves from other candle companies. And just like that... Lumière Apothecary was born! Their new brand identity design is one that reflects the sustainable  nature of the company combined with a fun, colorful flair that really connects with women of today. 

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These custom icons highlight the three most important components that make Lumière Apothecary such a unique, special brand.

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Brand photography by Sarah Van Hecke Photography